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Business Class (Practice Building 1 & 2)
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Practice Building I: This cours teaches basic marketing structure. It does not involve itself with corporate structure or accounting procedures but rather focuses on helping the health care provider "build" a business using an outline that walks the health care provider through a business model. It works through a summary of objectives, company summary, market analysis, stragegy, sales, strategic alliances and a financial plan. At the end of the class the student should have a good workable plan for opening a business. It will be strongly recommended that the student continue on with Practice Building 2.
Instructor/s: Charles W. Wiltsie III, LMT or another qualified instructor
Dates: Ongoing– call for more information
Time: 9 AM—5 PM daily
Tuition: $195.00
Deposit: $50.00 (non-refundable)
Approved CE Hours: 8
Materials Fee: Included
Practice Building II: This course teaches the health services provider, step-by-step, how to build a practice with the use of Press Kits, Press Releasing, Geurilla Marketing and a seven day plan to achieve a cohesive marketing strategy and implementation of that strategy. This will be accomplished by using class outlines, handouts, lecture, student participation and text books so the student can have a clear, workable vision of the marketing plan that fits the indvidual culture of her/his business.
Instructor/s: Charles W. Wiltsie III, LMT or another qualified instructor
Dates: Ongoing– call for more information
Time: 9AM—5PM daily (2 and one half days long)
Tuition: $495.00
Deposit: $100.00 (non-refundable)
Approved CE Hours: 24
Materials Fee: Included
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